Our Story

Hoop City is Australia’s most advanced basketball facility that allows every athlete to raise their game.
background image of the Hoop City emblem with a blurred image of young basketball players in the foreground.
About us

By providing elite training programs that are delivered by expert coaches, Hoop City is contributing to improving the sport of basketball in Australia.

a group of young people sitting on top of a basketball court

Welcome to Hoop City, your ultimate destination for all things basketball in Australia! We are a passionate team of basketball enthusiasts dedicated to providing you with top-notch training, services, and resources to enhance your basketball skills. Hoop City was founded in 2020 and currently has four facilities located across Victoria (Cheltenham, Geelong, Eltham and Carrum Downs), with far more on the way!

At Hoop City, we understand the love and excitement that basketball brings to our lives. Whether you're a beginner taking your first steps on the court or a seasoned pro looking to up your game, we've got you covered. Our mission is to create a thriving basketball community by offering a wide range of high-quality products and services tailored to the needs of players, coaches, and fans alike. We have the number one Development Program in the country, ‘Hoop City U’, which is the only NBL accredited development program in the Country. The NBL connection doesn’t stop there, one of Hoop City’s owners is x3 NBL Champion Chris Goulding as he headlines a huge amount of Australian stars that have been a part of the Hoop City family. This includes Josh Giddey, Dyson Daniels, Bec Allen, Jock Landale, Jack White, Ryan Broekhoff and David Anderson.

The best of the best go international as well, as we’ve had the likes of Diana Taurasi and Jamal Murray work on their games with us. Our team consists of experienced professional basketball coaches and trainers who are passionate about sharing their knowledge and expertise with the community. Through our coaching clinics, training programs and workshops, we aim to inspire and empower players to reach their full potential. Our friendly and knowledgeable customer service team is always ready to assist you with any inquiries or concerns you may have, ensuring that your journey with us is nothing short of exceptional. Thank you for choosing Hoop City as your go-to destination for all your basketball needs. Join our amazing basketball community and together, let’s raise your game.

Coaches

Our team

Andy Lim

Head of Basketball

Andy Lim

Demarcus Gatlin

Head Coach

Demarcus Gatlin

Sam Short

Head of Basketball

Sam Short

Michael Toovey

Coach

Michael Toovey

George Papadopoulos

Coach

George Papadopoulos

George Blagojevic

Coach

George Blagojevic

Adrienne Callinan

Coach

Adrienne Callinan

Brent Reid

Coach

Brent Reid

Paul Brotherson

Head Coach & Venue Manager

Paul Brotherson

Zahn Agosta

Coach

Zahn Agosta

Chantel Horvat

Coach

Chantel Horvat

Cullen Hoy

Coach

Cullen Hoy

Fraser Kennedy

Coach

Fraser Kennedy

Ally Knights

Coach

Ally Knights

Ben Van Leeuwen

Strength & Conditioning Coach

Ben Van Leeuwen

Seth Garcia

Coach

Seth Garcia

Tom Carroll

Coach

Tom Carroll

Jen Flack

Strength & Conditioning Coach

Jen Flack

Jake Gubb

Coach

Jake Gubb

Al Westover

Coach

Al Westover

Livai Smith

Coach

Livai Smith

Josh McQueen

Coach

Josh McQueen

Maalo Hicks

Coach

Maalo Hicks

Nick Owusu

Coach

Nick Owusu

Jay Ellis

Strength & Conditioning Coach

Jay Ellis
FAQs

Things you need to know

1

How long can we stay in the facility?

Members can schedule 30 minutes of shooting bay, ball handling station or skill clinics appointments once a day depending on their membership level. In addition, members may also be able to book in to academies, personal training sessions, or participate in camps for additional cost outside of their member benefits.

2

Do you have sibling or family discounts?

Certain levels of memberships attract family discounts, check out our membership packages for more info.

3

Can we sign up for a membership online?

Yes, you are able to sign up on-line however we recommend you book in for our free introductory trial visit to allow our friendly & knowledgeable staff explain all the benefits associated to becoming a Hoop City member.

4

Can I just come in and shoot?

Non-members can still have access to the facility with multi pass and single visit passes available to purchase.

5

Can I bring my own ball?

Hoop City provide state of the art equipment including balls. There is no need to bring your own.

6

As members, can we just show up to workout without an appointment?

It is always best to schedule your appointment using your phone app or online access. There is no guarantee that you will have space to work out without a scheduled appointment. It is always best to use your login access on our mobile app to schedule your workouts or call the facility to check on court availability.

Locations & Pricing

Find a Hoop City near you

For information on pricing & memberships please select your nearest hoop city location.

Testimonials

What clients say about us

5 Gold star icons

Checked out Hoop City today for the first time. Absolutely blown away, the facilities are world class. Looking forward to coming back regularly, huge kudos to the team behind the facility, game changer for training here locally in Melb.

Edmund Butcher

5 Gold star icons

Such an awesome environment for kids to learn from experienced, patient and caring coaches. Everyone who works there genuinely loves sharing their love of basketball with whoever walks in the door. My basketball team and my own kids have improved so much from their sessions at Hoop City.

CJ H

5 Gold star icons

Hoop City is our happy place ❤️ Birthday parties, holiday camps or one hour sessions, they are the best! Thank you 🙏🏻

Laurence Hanser

5 Gold star icons

I booked my 9 and 11 year old boys in for a coaching session today- and it was the best thing ever (according to them)! I can not fault the staff or the centre. The entire experience was fantastic; from the initial information phone call and booking with Dillon- to the welcome from Liam and Rosie, and then the awesome training session with Fraser. The boys felt very comfortable and learnt a lot. I highly recommend Hoop City! We will be back next school holidays! Thanks again!

Lisa L

5 Gold star icons

Checked out Hoop City today for the first time. Absolutely blown away, the facilities are world class. Looking forward to coming back regularly, huge kudos to the team behind the facility, game changer for training here locally in Melb.

Edmund Butcher

5 Gold star icons

Hoop City is absolutely fantastic. State of the art facility with a broad range of like minded athletes there all the time which always encourages the younger athletes. (It's our HAPPY place) The staff are always friendly and extremely knowledgeable and helpful especially when coaching our kids. The gym is awesome and they have really great packages to accomodate every ones needs. Hoop city also runs 3 v 3 events.

Dan Dixon

5 Gold star icons

My weekly regular msac bball team wanted to keep momentum going when when had a bye before finals. So we split the cost and booked the court to play pickup. The court is amazing, it’s an elite facility, the staff friendly they don’t sweat the small stuff. I think of the 4 shooting bays the basketball version of a golf driving range.

Jacob Swierc

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Raise your game by booking a session today

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